Case 1

Google’s business model
-the Google's business model is that they have newly service to their search engines and they are now accepting more services like endorsing of products.

1.Who are their competitors?

This are the followings of Google's competitors:

=Microsoft/Yahoo.com/Ask.com/Alltheweb.com/Aolsearch.com/Hotbot.com/Altavista.com/Gigablast.com Live.com/Looksmart.com/Lycos.com/Search.netscape.com/dmoz.org

2. How have they used information technology to their advantage?

=They use information technology for some uses like search engine, mail, and etc. so the user will be satisfy of the information technology.

3. How competitive are they in the market?

=They Compete so they can do good or satisfy the user, if they compete each other.

4. What new services do they offer?

=Google Health^New! and Custom Search^New! this are the two new services of google.

5. What makes them so unique?

=Its because they help and satisfy every user that uses there company and also doing good in updating the news, your mail and etc..

6. How competitive are they in the international market?

=They using their site to make an advertisement of the product and services they offered,and that make possible to gain or attract a lot of customers. Also it makes the business world to become faster and easier way to have business transactions.